First, love the idea of this AIP, the concept etc. Well done.
As to the financials, please read this post as it would be quicker than me having to share the same sentiments here.
Given the financials that you provided, the ROI to the DAO is good - as long as we’re talking about gross rev and not net. If you clarified that, I may have missed it.
Also, if this passes, when the time to put together an agreement comes around, that you’ve added this much [financial] detail to this AIP in a bid to justify the numbers, you’re going to be faced with having to provide actual audited financials, P&L etc. to the APE Foundation in order to prove their provenance and accuracy because you’ve used them to justify the financial ask and benefits to the DAO. Just an FYI.
I don’t understand the logic here.
You guys - who already know how to run an op like this - decided to sidestep no less than 5 professionals who are likely to be more objective, knowledgeable - and experienced in something like this, to then go put this in the hands of a largely irresponsible voting community? Why would you do that?
And you’re lucky to get 1000 views or even more than a few comments/votes on this thread, let alone anything that would yield the metrics that you rely upon for “market demand/sentiment”. A few people yelling out loud, how this is a great project etc. isn’t a reliable metrics nor a consensus. All that does is give false hope and mixed signals. Since you’re new around here, please don’t get fooled by that because while there are a lot of very talented and serious people in our community, more often than not, our voting metrics tend not to shine in the same light.
While we’re at it, let me tell you about AIP-436.
Here is the link to Banana Bill application. Please consider going there because, going by the sound commercial venture that you guys have, while you are unlikely to get funded to the tune of $2.3M - unless it’s an outright acquisition - for something like this, you’re very likely to get funded - if the numbers add up as they appear to be from what you’ve posted here.