AIP-528: Dissolve The Marketing & Communications Working Group

[SmartAPE]

@popil

I believe that if you are still pursuing administrative and practical operations to raise your doubts in this situation, making political judgments alone is actually lacking consideration for the actual situation.

Sorry, but I didn’t understand any of that.

Are you saying that I shouldn’t question the operations?

Also, I don’t understand where “political” comes into this. Care to explain what you mean by that?

@popil

As I replied to you, and as is very clear in your reply, our working group has been operating under zero budget, enduring immense pressure.

Yes, I get that. And yes, that goes towards the performance issue that we’re discussing.

@popil

It wasn’t until July that we received the first installment of the AIP-403 budget, and even that was a small amount to cover the costs of already advanced activities, video production, and brand guidelines. All of this was done under force majeure to complete and deliver the results.

I fail to see the relevance pertaining to gauging the performance and effectiveness of the WG.

Yes - you got voted into a [new] position that wasn’t funded. That’s not your fault, and nobody is blaming you for that.

ps. I believe that the use of force majeure is improper in this context. I believe you meant, voluntary.

@popil

More importantly, you seem to have overlooked the reality that every new working group has to go through the procedural challenges of establishing an LLC, all of which is handled in compliance with legal and DAO requirements.

I didn’t overlook that because it’s been the on-going theme here in the DAO.

That said, the positions aren’t permanent. And so, it stands to reason that each team being voted in would already have all their ducks in a row befitting the activities related to setting up operations. If you were waiting for funding from the Foundation in order to do all that, then it means that you applied for and got voted into a position that still has the same exact problems of inefficiency that some of us have been talking about for months now.

And FYI, I am well aware of the ramifications of such an inefficient setup that we have here in the DAO. Hence the reason that I wrote this proposal back in June to address it AIP-465: Alignment Of Working Group Terms And Budgets

@popil

Therefore, according to the AIP, from January to June, we executed tasks and implemented KPIs under zero budget and zero compensation. How can we implement the original plan without a budget? This is a strategic adjustment of pace. Moreover, in the end, we completed every project according to the initially set KPIs.

Yes, I fully understand the challenges and constraints.

Also, I have to ask again. What KPIs? You still haven’t outlined them. And thus far, I haven’t found a single thread here on Discourse that includes KPIs for MarComms. But what I did find are tasks and goals in the charter and which, as I mentioned above, the WG team hasn’t bothered to adhere to. Not even a little bit. The outlines in the charter aren’t suggestions. They’re a charter. And they come with transparency, performance and accountability metrics.

As I mentioned previously, this isn’t about blame, fault etc. It’s about transparency, accountability and funding. If the DAO is low on funds while spending money on programs that aren’t effective, those identified as such should be cut and defunded. This isn’t my money, and like most, I shouldn’t care what happens to it.

Regardless of all that, the fact remains that if the DAO remains inefficient, continues to throw money at grifts, inconsequential projects voted in by “friends and family” whales, inefficient programs, “no show” jobs etc., then it’s going to die quicker than current tracking says that it’s destined to. And amid all that, with ApeChain now the primary focus of revenue generation and which some of us are trying our best to help build, what happens to the DAO directly correlates to the success or failure of ApeChain.

Again, this isn’t personal. I just don’t see the value in this WG to the DAO. But again, the final decision isn’t up to me. The DAO whales are going to vote how they want - regardless of merit. And so, when the DAO finally runs out of money - as I am 99% certain that as of this writing it already has in Q3/24 - to the extent that it can’t pay for anything because ApeChain fees aren’t sufficient, that’s when everyone will probably start to pay attention. After the fact.