We want to inform the community that we have updated our proposal in accordance with the suggestions and confusions of the DAO contributors in the comments. We hope that this new version answers more questions and communicates clearly what we propose.
The current ask is $100/article to be released every 3 days or so. I find this ask reasonable given each article is substantial and not some fluff piece but the delivery cadence makes me question the quality and value.
Releasing an article every 3 days would require constant work for the entire 120 day duration. Every 3 days you have to come up with an angle and collect information to report on, without just regurgitating whatâs been posted on the forums. Is this even possible? I can see them all being extremely shallow articles just to be able to hit the requirements of this proposal with maybe a small % of them being substantial.
I understand your ask is low compared to most proposals but thatâs somewhat irrelevant if what we are getting isnât worth the amount paid for. To do anything substantive it would require some time to come up with ideas, research etc. To do this in a daily cadence for 120 days straight is guaranteed to reduce the quality per article.
A more reasonable delivery time frame could be 1 year for the same number of articles but itâs divided into 2 requests. So $2500 for 25 articles in 6 months, and depending on how that goes, you can come back for another.
Offering 50 articles in 100 days
How would this be practical? Wonât this essentially amount to SEO blog spam?
Dao Times work certainly speaks for itself, however I donât love the idea of promising a set number of articles. Itâs their decision ultimately on how to title and approach it. I do know their reporting is beneficial and their request for being powered by apecoin is cool, and they havent been spammers!
How they setup their articles and SEO strategy, and how they utilize these funds for their goals is what im interested to see. I 'm confident they are capable and knowledgeable to know whats best.
Then perhaps a âsponsorshipâ model can work. We could release the full $5k for a year, and get the same minimum number of articles within that year in addition to them adding a âSupported by ApeDAOâ in the footer.
My primary concern is the quality of the articles. One well written article is much much better than 10 spammy shallow articles.
DAOTimes can then use this model with other DAOs as well to get support and have a dedicated reader base.
Yes @leyota thats certainly one way to do it. As a newsletter writer, I get a grant for 400 apecoin a month for what I do in the DAO, where my deliveries are verified each month automatically. Iâve had positive experiences with DAO times and can attest that they were the first on the scene to really ask about Apecomms, interview our people and what we were doing in October last year.
They did a great job, much like the Gazette does, of reaching out to multiple members and asking great questions. Thatâs been my experience with DAO times. Would love to see them powered.
Would the sponsorship model be something you are open to? It would be one article a week for one year which would get to 48 articles. And instead of the last two articles you could have some sort link back to the DAO as a sponsor. This should give your team plenty of time to write substantial articles and it wonât look too spammy to regular readers.
This could be helpful. Just wonder if itâs necessary to set a hard period of 120 days? maybe one year is better if there are not enough fresh content to fill for the 100 articles.
Your arguments are sound and we appreciate your feedback!
In response, weâve updated our proposal from 50 articles over 120 days to 50 articles in one year.
We are fine to include a âSupported by ApeCoin DAOâ tag in the footer of these articles.
I think that would be the preference of most people but the difficulty is with defining the terms and amounts. The chance of being referred by a larger org that can use their article is pretty close to nil because DAOTimes donât have exclusive access to our forums. The reason other news orgs get quoted is because they had exclusive access which the secondary org canât verify. Also âmajor newsâ is a very wide spectrum.
As with view count, they gave their numbers up above, and if we set a target pretty high all we are doing is setting them up to write controversial or click baity articles which Iâm not a fan of.
âa number of articles over a set time periodâ is the easiest and least restrictive measurement we can use to support an org we like without setting up perverse incentives.
I understand but I would never compare a scientific citation to a news article citation. Like I mentioned in the earlier post, the only reason one news org quotes another news org is because they canât verify and report on it themselves. This is a completely open forum, so any org that wants to report on the DAO can do so easily. So giving them no exclusive information and asking them to use âcitationsâ as a metric seems like an impossible task. The reason itâs common in research is because the citing author doesnât want to repeat the same experiment so they use the results of someone elseâs. This doesnât apply to news.
If you have to pay to publish an article then you should count it as an advertising expense. In this case the question becomes is the type of advertising that allows the maximum return on investment? How is this return measured? Personally I am against articles published for a fee
Why use a metric thatâs based on a number of articles over a set time period?
We want to use a metric based on article count over time for its simplicity. We agree with you that there is no perfect metric, but we see this as the lesser evil because it clearly communicates our intentions and is easily understandable to the widest majority of contributors, not just those familiar with news production area.
Personally Iâd be much more interested in high quality, impactful articles. Impactful being measured by major news articles referencing your own, and the overall view count you generate.
We certainly share your interest in high-quality, impactful articles and our team is capable of creating such content. We have a track record of getting referenced by major news media like Coindesk, Coinmarketcap, The Defiant, and many others.
However, creating such impactful articles and getting them referenced requires extensive efforts and higher budgets. Especially if you guarantee such metrics. For this level of influence and reach, weâd need to request a minimum of $5k per article.
We donât think weâve built enough trust with the ApeCoin community to request such budgets just yet. But we believe that your idea to propose such high-impact work could be possible as a separate proposal down the line, after some time collaborating on the small budget. This way, we get to know each other better. How does that sound to you?
That being said, Iâm still interested in learning about if the core goal is informational content, or news content.
We propose to blend education, news, information, and potentially interviews to offer diverse and engaging content. As per our proposal, creating an editorial calendar will be our initial step in content production.
If you have to pay to publish an article then you should count it as an advertising expense. In this case the question becomes is the type of advertising that allows the maximum return on investment? How is this return measured? Personally I am against articles published for a fee
Itâs important to clearify that weâre not aiming to produce paid ads or PR articles. Rather, we are seeking to provide unbiased, educational, and informative content that helps a better understanding of ApeCoin DAOâs activities.
We see this funding as a grant donation supporting objective and in-depth reporting, not as a payment for advertising. This approach aligns with our commitment to maintaining editorial independence and avoiding any potential conflicts of interest arising from the source of funding. I hope this provides clarity.
Yes, we will place a disclaimer for sure.
if you pay a person to publish an article it is normal that he is not impartial.
I remember these folks from Nouns, pretty good team and everything. But currently the DAO already has Gazette, Bulletin Board and Newsletter. Approach could have been different like these folks doing.
Permit me to wade in here. I have been a reporter with DAO Times since its early days and I can boldly say that Iâd call you out if somethingâs not right. We try to maintain this standard of unbiased reporting.
Weâve had a lot of discussion on this proposal, and I love to see how it has evolved according to most of your feedback. There are several key points to consider. Letâs clarify your preferences with a poll.
Please choose the collaboration model you think would be most beneficial for ApeCoin DAO:
- A grant for DAO Times to publish 50 educational articles about the DAO space in general over one year. Each article will contain a prominently displayed note that it was funded by ApeCoin DAO with a link. We will also include these notes in our tweets, mentioning ApeCoinâs Twitter account.
or
- A grant for DAO Times to publish 50 educational articles specifically about ApeCoin DAO over one year. Each article will contain a prominently displayed note that it was funded by ApeCoin DAO with a link. We will also include these notes in our tweets, mentioning ApeCoinâs Twitter account.
Remember, the main target of DAO Times is to provide unbiased, educational, and informative content for deeper understanding of the DAO sector. We are committed to spreading the ideas of decentralization more widely, with the aim to onboard more DAO enthusiasts into the space. In doing so, we maintain complete transparency about our funding sources.
- Grant for General DAO Education
- Grant for Specific ApeCoin Reporting
0 voters
Hi @DAOTimes,
Your topic will be moving to the AIP Draft phase in less than 24 hours. Are you content with the feedback received or do you wish to extend community discussion for another 7 days?
If we do not hear from you within 48 hours after your topic closes, your topic will be moved straight to the AIP Draft process.
We look forward to hearing from you.
-Chris