AIP-530: TEA WITH APES, brought to you by Bored British Tea and powered by $APECOIN

Final AIPs Accepted AIPs
22

Hi ApeCoin DAO Community,

Our team has reviewed and discussed @jpnspy.eth 's AIP Draft and have sent a list of initial questions. We await answers.

Follow this Topic as further updates will be posted here in the comments.

Kind Regards,

-@Facilitators

1 Like
23

Hi ApeCoin DAO Community,

We have sent a list of follow up questions to the author.

Follow this Topic as further updates will be posted here in the comments.

Kind Regards,

-@Facilitators

1 Like
24

**Hey @jpnspy.eth **
I know how hard it is to write an AiP
take a look at my AiP 495
but just as a quick note here what I see .
Best
@makash_mak
ps. you have a super Admin for your AiP
I speak poorly but I know how to use a translator :wink:

I wanted to give you some feedback on your ā€œTea with Apesā€ project. I think you can make it more efficient by starting on a smaller scale and taking steps that will help you see how it works in practice. Hereā€™s some advice from a friend who sees the potential but also some things to tweak.

1. Start with Smaller Production

Kicking off with 30,000 tea bags and 3,000 coffee packs might be a bit too much for the start. Instead, go for 10,000 tea bags and 1,000 coffee packs. This way, you reduce the risk and can test the market to see how people respond. Youā€™ll be able to scale up more easily once you see the demand picking up.

Production costs breakdown:

  • Tea: 10,000 bags for $4,000.
  • Coffee: 1,000 packs for $5,000.
  • Add some nice packaging for both: about $1,000.

Total production cost = $10,000. Itā€™s a more realistic start and gives you flexibility to adjust based on sales.

2. Focus on a Clear Marketing Strategy

Marketing is key. If people donā€™t know you exist, no oneā€™s going to buy. Here are some ideas to make sure youā€™re smart about it:

  1. Web3/NFT Influencers: Instead of going for big names, collaborate with 3-4 micro-influencers in the NFT/Web3 space to promote your products for 3 months.

    • Cost: around $5,000 for the whole campaign.

  2. Social Media Ads: Put some money into ads on X, TikTok, and Instagram. Target Web3 communities and ApeCoin users.

    • Cost: $3,500 for a 3-month ad campaign.

  3. Web3 Events: Invest in attending 2-3 key events like NFT Paris or ApeFest. This is the perfect spot to give people free samples of your tea and coffee.

    • Cost: $8,000 for booths, travel, and promoting.

  4. Promotional Materials: Donā€™t forget about stickers, t-shirts, and banners. People love free merch.

    • Cost: $1,500 for promotional materials.

Total marketing costs = $21,600.

3. Cover Hidden Costs

There are always hidden costs that pop up, so itā€™s best to be prepared. Hereā€™s what you need to consider:

  • Legal: Get a lawyer to help with any IP issues, especially if youā€™re using the ApeCoin name or dealing with trademarks.

    • Cost: $2,500.

  • Admin & Logistics: Hire someone part-time to handle invoices, logistics, and keeping things organized.

    • Cost: $1,500 for the first 6 months.

  • Freelancers: You might need help with social media management or running the campaigns.

    • Cost: $2,000 for the first 3 months.

Contingency Fund: Always keep some extra money for unexpected costs like event fees or shipping issues.

  • Cost: $4,000.

Total hidden costs = $12,000.

4. How This Pays Off

Assuming you sell 70% of the stock, hereā€™s what your revenues would look like:

  • Tea: 10,000 tea bags at $1 each = $10,000.
  • Coffee: 1,000 packs at $12 each = $12,000.

Total revenue = $22,000.

To break even, youā€™d need to sell around 60% of your stock. After that, the rest is profit, and you can scale up from there.

5. What to Measure to Know Youā€™re Winning

Itā€™s not just about doing stuff, itā€™s about knowing what works. Here are the key things you should track:

  • ApeCoin Transactions: Aim for 300 transactions in ApeCoin in the first 3 months.
  • Event & Social Media Reach: Get 100,000 impressions across X, TikTok, and Instagram in the first 3 months.
  • Conversion Rate: 10% of people who visit your site should make a purchase.

Total Budget: $45,600

This covers production, marketing, hidden costs, and a bit of contingency. You start small, move fast, and adjust as you go. Itā€™s a smart, efficient way to get the project off the ground and give yourself room to grow.

Thatā€™s my takeā€”hope it helps! Best of luck! And see you in Lisbon !!!

3 Likes
25

Hi ApeCoin DAO Community,

We have no further questions for @jpnspy.eth . This AIP is now under Administrative Review.

Follow this Topic as further updates will be posted here in the comments.

Kind Regards,

-@Facilitators

1 Like
26

This proposal is live for vote on Snapshot. The voting period closes 13 days from now at 9PM EST.

The AIP implementation is administered by the Ape Foundation. Implementation may be immaterially or materially altered to optimize for security, usability, to protect APE holders, and otherwise to effect the intent of the AIP. Any material deviations from an AIP, as initially approved, will be disclosed to the APE holder community.

27

Trippies Delegation Votes No.
Delegate Accelerator- www.trippiesdelegation.com

1 Like
28

Hi ApeCoin DAO Community,

The voting period has closed for this proposal and it has been accepted with a 51.01% pass rate. The proposal will be passed on for implementation.

Follow this proposal under the AIP Transparency and Execution Category. A new post has been created here, Implementation Update | AIP-530: TEA WITH APES, brought to you by Bored British Tea and powered by $APECOIN , and further updates will be posted.

Thanks,

-@Facilitators

1 Like